Baidu AI Cloud will use your personal information for the following purposes described herein:

1. To get in touch with you

   We and our authorized service center will make use of the contact information you’ve provided and your usage of Baidu AI Cloud service to introduce products, give service notifications and communicate with you before, during and after sales.

2. To guarantee your security

   In order to improve the security of your use of products and services provided by us and Baidu's related parties and partners, we may use your information for authentication, customer service, security protection, fraud monitoring, credit analysis, etc., to prevent, detect and investigate fraud and behaviors endanger security, being illegal or violating the agreements, policies or rules with us, so as to protect the legitimate rights and interests of you, other users of ours, Baidu or Baidu's related parties, partners and the public.

3. To improve our products and services, and carry out internal audit, data analysis and research

   We use the collected information to provide and improve the products and services provided by Baidu and Baidu's related parties and partners, and carry out necessary business operations, such as product operation and service provision, evaluating, maintaining and improving the performance of products and services, developing new products and services, and providing customer support.

   In order to improve the products and services provided by Baidu and Baidu's related parties and partners, we may also make statistics and analysis on the use of our products. At the same time, Baidu may share these statistics with the public to show the overall trend for the use of our services, but these statistics will not include any identity information of you.

4. To verify the authenticity of the website organization information, persons in charge of the entity and the website you’ve provided, living biometric authentication (face recognition) information of the persons in charge of the website, and related website information you’ve provided pursuant to relevant laws, regulations and regulatory requirements.

5. Research

   We will use the data for research for public interests and scientific purposes, but we will protect your personal rights and freedom through corresponding technical and organizational measures.

6. Other purposes

   We will ask for your consent in advance if we want to use your information for purposes not specified herein or use the information collected for specific purposes for other purposes.

7. We will inform you and obtain your express consent again before using the user information beyond the stated purposes when collecting it, or beyond the scope of direct or reasonable connection.
8. Please note: In the following circumstances, it is not necessary to obtain your prior authorization and consent to collect and use your personal information:

a) Directly relevant to national security and national defense security;

b) Directly relevant to public security, public health and major public interests;

c) Directly relevant to criminal investigation, prosecution, trial and sentence execution;

d) Where it is for protecting your or other individuals’ life, property and other major legal rights, but is difficult to obtain your consent;

e) The collected personal information is disclosed to the public by yourself;

f) Collect personal information from legally publicly disclosed information, such as legal news reports, government information disclosure and other channels;

g) It is necessary for providing you with products or services according to your requirements;

h) Necessary to maintain the safe and stable operation of the products or services provided, such as discovering and disposing of product or service failures;

i) Other circumstances stipulated by relevant laws and regulations.